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How to increase farm performance

With the pandemic still having lingering effects on production, it might seem a daunting task to start implementing aspects of smart farming but now is the perfect time to embrace the data. 

Data gathering, machine learning, intelligent analytics, and new thinking research are all designed to be used to progress productivity and animal welfare.

“The most important part of efficiency is being able to analyse data if you can’t analyse what you’re doing you can’t improve,” Russell Jones, head of commercial development.

Interpreting Farm Data for greater efficiency

  • Employ farm staff for their animal management skills and let them work with the animals. Good, long-term management is hard to find, so use the data available to assist and empower their passion, provide information in real-time to allow evidence based decisions to be made. 
  • Focus on the detail, farming is all about the detail. Fine tweaking and consistency is what it’s all about, it doesn’t matter if it’s broiler, breeders, Commercial layers, Pigs, or fish farming it’s all relatively the same, it is attention to the fine detail that makes all the difference.
  • Everything has a reason behind it so try to dig deep and find the reasons why. Get to the root of the problem, not just the distraction.
  • Make sure you turn any data into information and turn information into action otherwise data is worthless.

“Knowing and not doing is the same as not knowing”

  • Consistently question what you have done and what you are doing, this will help you get the best out of your technical systems and manage an ever-changing genetic requirement.
  • Always consider the bird’s psychology – behaviour and performance are all linked to the mental state of the bird, much the same as humans. Bird psychology is hugely important. Combining a knowledgeable farm team and real-time, 24/7, remote support will always be a bonus for the welfare of the livestock.

Data is a resource that’s just being tapped into, recording and using this data to provide insights will develop and the whole of the Agricultural industry is looking into it.  

Recording data accurately and simply is the challenge.  Adoption of recording and sharing that data can be a little sticky for some, that’s why we will continue to bridge that gap with OPTIfarm service.